CREATIVE GROUP

CREATIVE NAIL DESIGN

CATEGORY: LOGO, BRANDING , BROCHURE, ADVERTISING

#LOGO REDESIGN, #Re-BRANDING, #CORPORATE ID, #ADVERTISING CONCEPT, #GRAPHICS DESIGN, #RETAIL & PACKAGING, #BROCHURE DESIGN, #BRAND STRATEGY, #BUSINESS CARDS, #PHOTO EDITING

CREATIVE GROUP is the official representative of CND (creative nail design) in Greece. From its online store, www.creativegroup.gr serves with over 2.200 professional products for nails, hair and makeup.

Initially ThinkBAG undertook the redesign of the company’s logo – in black and white shades with modern & minimal style and the new design of its annual product catalogs per season. At 2017, the company decided to create a new chain of physical stores (in addition to eshop) in the Greek market, with the aim of wholesale and retail sales.

At ThinkBAG, we created the new brand of the new stores chain and designed the new corporate ID of the company.

New design, special color editing and final page layout for the 16page brochure of CREATIVE GROUP: Autumn-Winter 2016 - by ThinkBAG.

At ThinkBAG, we also designed the 16pages catalogue of CREATIVE GROUP: Spring-Summer 2017.

The design of the Fall-Winter 2017 catalog of CREATIVE GROUP created by ThinkBAG

New logo design and naming for the new brand of CREATIVE GROUP stores:
CG stores by CREATIVE GROUP. For the brand creation, we used an extra color (purple shade) in addition to the black and white colors of the initial logo, which would be a hallmark of the CREATIVE GROUP stores indoor and outdoor.

The signs of CG stores by CREATIVE GROUP designed by ThinkBAG.

We designed the corporate identity and the member cards of CG stores by using different background colors for wholesale customers and retail customers.